Finance
Bank balance ≠ profit. In COD, cash arrives from carriers days after delivery, ad spend leaves today, and returns cost you money weeks after the sale. Finance shows the real picture: cash flow, true profit per day, per product, per campaign — every number that Shopify and Facebook combined can't give you. Sellers moving to CODBrain's finance module routinely discover 20-40% of their reported revenue was actually being burned by returns + ads + opex they hadn't attributed.
Watch
What this module does
- Wire-transfer reconciliation — match carrier payouts to the orders they cover, line by line.
- True profit calculation — revenue minus COGS, delivery fees, return costs, ad spend, and opex.
- Cash flow forecast — projected receivables + upcoming payables for the next 30 days.
- P&L view per day / week / month / product / campaign / channel.
- Multi-currency finance with per-transaction rate lock — no more FX surprises.
- Automated allocation of opex + ad cost + return cost to orders (attribution engine).
Key features
How this changes your business
Sellers who move from "check bank balance" to CODBrain's true profit view routinely discover 20–40% of their reported revenue was actually being burned by returns + ads + opex.
Fixing wire-transfer reconciliation (finding the payouts you never got because the carrier miscalculated) puts real money back in your account — every seller finds at least one "lost" payout in month 1.
When you know true profit per campaign, you scale winners with confidence and cut losers without emotion. That's the switch from operator to investor thinking.
Cash-flow forecast means you never say "I hope we can pay the supplier next week". You know 30 days out — with certainty.
Getting started
- 1Enter your first wire transfer from your carrier — CODBrain will reconcile the orders automatically.
- 2Add your fixed monthly opex (rent, staff, tools) — this makes the true profit real.
- 3Review the P&L at the end of the first month. If the number surprises you, that's your baseline.
- 4Check the unreconciled orders queue weekly — every one is money owed to you.
- 5Use the cash-flow forecast to decide when you can safely reorder from suppliers.
- 6Split your opex by cost centre so you can see where money actually goes.
- 7Export the P&L to your accountant monthly — cleaner than any manual reconciliation.
- 8Track AR aging weekly — flag any carrier over 30 days late and follow up.
Common mistakes to avoid
- Confusing bank balance with profit. You could have $50K in the bank and be losing money — cash lags reality by 15-30 days.
- Not entering wire transfers. Without them, "unreconciled orders" fills up and you can't tell what's actually paid.
- Ignoring opex. A seller doing $100K/month with $30K opex has less profit than a seller doing $60K/month with $5K opex — but only one knows it.
- Attributing ad cost to the day it was spent instead of the day the order delivered. Wrong dates = wrong campaign ROAS = wrong scaling decisions.
Advanced tips
- The wire-transfer reconciliation catches carrier mistakes constantly — undercounted COD, missing fees, wrong days. Track the "carrier owes me" number and follow up.
- Model the return cost fully: COGS (usually 100% loss) + delivery to customer + delivery back + agent time. It's always more than merchants estimate.
- Rolling 30-day contribution margin per product = the north-star metric. Fires beat vanity revenue every time.
- Compare cash-flow forecast vs actual weekly. Big variance = something in the model is wrong (usually attribution or timing).
The wire-transfer reconciliation catches carrier mistakes constantly — undercounted COD, missing fees, wrong days. Track the "carrier owes me" number and follow up with them. This alone pays for CODBrain many times over. Most sellers find $500-2000 of misallocated payouts in the first month.
Go to the module
These links open the actual module inside CODBrain — sign in first.
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